Imagining Norden - branding and Nordic reputation:
Imagining Norden - branding and Nordic reputation
Perceptions of the Nordics abound, from the reputation of the Nordic welfare state to that of interior design. Content on this page seeks to examine the construction and deconstruction of the different 'brands' of the region; why, when, where and how the region, its individual countries, its way of life, what it produces etc are branded. New articles are added regularly.
